How to Improve Your AdWords Campaigns: Well explained.

For my first company, as I started to work with their AdWords campaigns, the only goal there was to get clicks (visitors), as most clients wish. This was one of the 2 key figures that my boss was watching everyday. The other one was the CTR. If we were under 12%, the campaign was not good enough, and we had to work on the keywords or the ads.

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Google close to buying social news site Digg:

Rumours that user-driven news website Digg is close to being sold to Google Inc. have resurfaced, with the internet search leader reportedly offering around $200 million US for the social news site.
Technology blog TechCrunch, citing sources "inside and outside of Google," said Tuesday negotiations have intensified in the last six weeks, with the two companies reportedly signing a letter of intent.

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Improving Your Skillset: Your Path to Becoming a Better Internet Marketer

Most people, myself included, tend to have one internet marketing specialty whether it be SEO, Affiliate Marketing, PPC, Landing Page Optimisation or similar. However, it’s never too late to continue to improve your internet marketing skillset and become a better all-round marketer.

Its really helpfull article for SEOs, Affiliate Marketing, Copywriters, PPC, Domains, Social Media, Web Designers..

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Build Your Own Search Service

As Google keeps growing its share of search queries, it’s hard not to wonder if anything’s going to slow it down. Tonight, Yahoo is throwing up a long pass in hopes of changing the game that Google already seems to have won...

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11 Tips for Appearing at Google Definitions

Google has got lots and lots of uses, and one of them is to define words. It can be done either by typing in "what is keyword" (only 1 definition will appear), or by typing "define: keyword".

Google defines this function on their patent as:

" A system and method for providing definitions is described. A phrase to be defined is received. One or more documents, which each contain at least one definition, are determined. The phrase is matched to at least one of the definitions. One or more definitions for the phrase are presented. "

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Positioning yourself using SEO and PPC for Customer Acquisition

When I started learning about SEO and the role it can play for any business, whether small or large, there was one quote that put it all into perspective. It was a business meeting that I was having with the owner of our company at the time and he said to me: “We have to find a way to position ourselves so people find us and not us going out finding people.

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Google affiliate network has been annouced today

We are pleased to introduce Google Affiliate Network Effective Monday, June 30, 2008, DoubleClick Performics Affiliate will operate as Google Affiliate Network. The integration with Google’s brand is a reflection of efforts to quickly assimilate our business and teams, as well as reinforce Google’s commitment to the Affiliate channel. Together with our new colleagues at Google we are creating new opportunities for monetization, expansion and innovation in Affiliate Marketing.

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Adobe works with Google & Yahoo to boost Flash search

Adobe has announced that it is working with search engines Google and Yahoo! to help web users look through Flash content more easily, in news relevant to the website design sector.

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